Public relations includes any strategic communication process to build relationships between organizations and the publics they wish to reach. Using a combination of publicity, social media, special events and community relations, Pierson Grant identifies the right combination to engage your target audiences and motivate them to action.
Our talented professionals work together in teams, strategically combining expertise in global media outreach, social media and digital strategy, marketing, community relations and special events. Target audiences may include the public at large, the business community, government officials and other stakeholders. They may be customized by age, gender, income, geography, interests, purchasing history and a variety of other criteria.
Engaging your audiences through multiple marketing channels is our recipe for success. We create community relations programs that reflect your organization’s core values and then manage all aspects of the program, from messaging through implementation and publicity. Likewise, we plan special events of all sizes and manage everything from the guest list to staffing and everything in-between. It is our extraordinary level of client service that distinguishes Pierson Grant from other public relations firms.